tag:blogger.com,1999:blog-24969765.post441617403343855433..comments2024-03-19T02:27:08.584-05:00Comments on Ghibli Blog: Studio Ghibli, Animation and the Movies: Wednesday Box Office ReportDaniel Thomas MacInneshttp://www.blogger.com/profile/01406180871529775448noreply@blogger.comBlogger4125tag:blogger.com,1999:blog-24969765.post-27442196686080519162009-08-21T01:38:09.527-05:002009-08-21T01:38:09.527-05:00Yeah, it's still a weird situation with Ghibli...Yeah, it's still a weird situation with Ghibli in America. In terms of what you might crudely call the 'Japanese Brand', you can't exactly market Ghibli as "elite" (like Murakami, etc) because they're cartoons; but they don't quite fit with the mass-market animations either (see: Pokemon, etc). Always interesting to see how they play out. <br /><br />BTW, I just found this blog and I think it's really great. Awesome reviews, etc. Really good work!アレックス*https://www.blogger.com/profile/05458216493303387567noreply@blogger.comtag:blogger.com,1999:blog-24969765.post-28110971201589638572009-08-21T00:37:01.063-05:002009-08-21T00:37:01.063-05:00Compelling insights, as always. I find that I'...Compelling insights, as always. I find that I'm very much the student on these matters, so I'm glad that everybody is able to offer explanations. I'm looking forward to seeing how Ponyo performs this weekend, and I'm far more hopeful than I was back on Monday.Daniel Thomas MacInneshttps://www.blogger.com/profile/01406180871529775448noreply@blogger.comtag:blogger.com,1999:blog-24969765.post-5104849477828222922009-08-20T23:50:03.232-05:002009-08-20T23:50:03.232-05:00"last week's movie might as well be last ..."last week's movie might as well be last year"<br /><br />That's what I meant to comment on. I don't think Hwd agrees with you, especially lately. The style with small films and foreign films has been to release very slowly on a small number of screens and build on that if the per/screen is promising. This is what got Juno into multiplexes in the Bible Belt, etc. (check the BOM for that film if you're interested in what a contemporary platform release strategy looks like). <br /><br />I mean to say that it isn't too hard to get the feeling that Ponyo might have been loved so dearly by its distributor that they over-opened it a bit. It's not doing bad business, though. But it's just a little interesting that they took this route.アレックス*https://www.blogger.com/profile/05458216493303387567noreply@blogger.comtag:blogger.com,1999:blog-24969765.post-2443368264737200792009-08-20T23:44:43.193-05:002009-08-20T23:44:43.193-05:00Coming from Hollywood, that looks like a weird rel...Coming from Hollywood, that looks like a weird release platform to me. 1k screens on week one is neither a huge endorsement nor a test platform to build on via word of mouth. You'd expect it to start on half as many screens and have a per/screen of 1k$+. I wouldn't be surprised if 5m is a little frustrating to the distributor, especially if they took all the time to make that ridiculous song for Disney Channel marketing.Alexnoreply@blogger.com